xlabs

Smokescreen · Early access

Validate your idea in minutes, not weeks.

Smokescreen is the engine we built to run real validation — from a one-line idea to a live landing page and hard-signal waitlist, plus strategic reports and continuous competitive monitoring.

We're opening early access. Tell us which parts you'd use and what you'd pay for — it directly shapes what we ship first. Two minutes, and you're on the list.

Where are you with it?

What would you pay, per pillar?

Smokescreen has three pillars. Tell us what each is worth to you — the honest signal shapes what we ship and how we price it. Leave anything blank if you wouldn't pay for it.

Currency:

Pillar 01

Validate

Turn a one-line idea into a live, hosted landing page and hard-signal waitlist in minutes. We host the page and wire the tracking, so the data is clean from the first visitor.

  • Hosted landing page in minutes
  • Hard-signal waitlist — willingness, urgency, price sensitivity
  • Validation dashboard with a pre-set success bar
  • Clean tracking wired in from the first visitor
  • One-click PDF export for investors or the team
Per validationAd-hoc — hosting included
R

Pillar 02

Reports

Deep strategic research on demand — each report investor-ready, with sources and a clear methodology. Run the ones you need, when you need them.

Ad-hoc — price each report you'd pay for.

Consumer ValidationFounder-friendly read of your landing-page smoke test.
R
  • Conversion verdict + signal strength
  • Audience persona match
  • Top 3 converting messages
  • Channel performance breakdown
  • 3-week activation plan
Strategic Report11-section strategic analysis for the internal team.
R
  • Market sizing — TAM / SAM / SOM
  • Competitive matrix + moat
  • Unit economics + 3-year P&L
  • Risk register + portfolio fit
  • Decision framework + 3 paths
ExecutiveBoard-level, VC-style Go / No-Go decision pack.
R
  • Verdict — Go / Conditional / No-Go
  • Weighted score across 6 criteria
  • Top 5 risks + kill triggers
  • Three paths (Full / Pilot / No-Go)
  • 48-hour next-step checklist

Pillar 03

Monitoring

Continuous competitive intelligence — competitor sites, pricing, launches, and sentiment, filtered to only the changes that matter and delivered on your cadence.

  • Tracks competitor sites, pricing, and launches
  • Customer sentiment + ad creative
  • Surfaces only the changes that matter
  • Daily, weekly, or monthly briefs
  • Can auto-trigger a fresh report
SubscriptionOngoing competitive intelligence
R
Update cadence: